ABOUT US

 

 

At NOAR, we are custodians of scent, weaving the world's diverse cultures, traditions, and emotions into exquisite, long-lasting fragrances. Our name, inspired by the Albanian word for "river" and the Arabic phrase for "light," embodies the fluid, luminous essence of life. Founded by a wanderer with a passion for the human experience, NOAR's creations are testaments to the transformative power of scent, transporting us to moments of joy, serenity, and connection.

 

Each of our 15 distinctive perfumes is a masterful blend of premium, clean ingredients, expertly crafted to evoke the richness of global heritage and the vibrant spirit of iconic cities. Our fragrances are intense, genderless, luxurious yet affordable – a reflection of our commitment to inclusivity and accessibility. As you explore our collections, we invite you to surrender to the beauty of scent, to the memories it stirs, and to the emotions it evokes. In the world of NOAR, fragrance is not merely a pleasure, but a profound connection to ourselves, to others, and to the world around us.